What Makes or Breaks a Clinical Trial Event with Alex O’Leary
In this episode, Maya’s guest is Alexander O’Leary, Director of the PBC Group which hosts the Clinical Outsourcing Group (COG) event series with events in the UK, Europe, and the USA. He has close to 14 years of experience in organizing and running clinical research events.
Maya and Alex discuss clinical research events both from the perspective of organizers and attendees. They deep dive into the biggest challenges and mistakes when planning and executing industry events
Here are the key topics that they discuss:
(2:17) How do you find out what the most important topics for events are?
(3:57) Do events only cover topics on a superficial level?
(5:51) What makes or breaks a clinical trial (event)?
(8:54) Is it possible to create a synergy among the three stakeholders at events?
(13:09) How do you bridge the communication gap between patients and the industry?
(14:15) Why do people choose the attend a certain clinical research event?
(17:27) How do I select the right clinical trial event for my needs?
(19:34) Can events accelerate change in the clinical research industry?
Tune in today and start expanding your knowledge!
Maya Zlatanova, CEO of Trialhub
Alexander O’Leary, Director of PBC Group
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